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Telefónica Tech and expert.ai will work together on the digital transformation through natural language processing

15 March 2023

Both companies will drive the digital transformation of the national market with the implementation of AI technologies that will enable the conversion of language into data, thus improving processes and applications and facilitating the search for information and decision-making.

Telefónica Tech and expert.ai, a leading multinational company in artificial intelligence (AI) for language understanding, have announced an agreement in which expert.ai’s hybrid AI platform, as well as the rest of its AI solutions aimed at converting language into data that improves processes, applications or facilitates decision-making, are incorporated into the product catalogue of AI of Things, Telefónica Tech’s specialised business unit. 

The aim of the alliance is to bring to the market a key technology in the digitalisation process of any organisation. AI is critical to extract, classify and accelerate the intelligent automation of processes in which human language is the basis of communication between parties. This enables it to respond to some of the most pressing transformation challenges in those sectors (banking and insurance, public administration, telecommunications, healthcare, etc.) where unstructured information is an essential asset. 

“Working with expert.ai will allow us to reinforce our strategy, focused on transforming data into value through AI and Big Data by joining our internal capabilities with a complete ecosystem of partners to meet any need in this area” says Carlos Martínez Miguel, Global Director of Solutions and Services at Telefónica Tech. 

“As Forrester states in its latest report, the use of hybrid artificial intelligence, which combines machine learning with human knowledge processing, is the ideal solution for natural language processing. This is also our technological approach, our Platform combines different AI techniques using the most appropriate one at any given time,” explains Elisa Martínez Frade, Vice President of sales for Iberia and Latin America at expert.ai. “This differential value, together with Telefónica’s integration capacity and extensive commercial network, will result in high value for companies in all sectors and also for the Public Administration, which will be able to optimise their processes and achieve an improved digital experience”. 

Expert.ai offers strategic technology for natural language processing and understanding that allows you to integrate intelligence from the start and develop projects faster, with out-of-the-box knowledge models. expert.ai’s hybrid natural language understanding platform is aligned with recommendations such as those of Gartner and Forrester on how to approach projects where natural language is key, with a combination of AI techniques and not exclusively with one of them. In this way, it provides a deep understanding of language, from complex documents, contracts, sentences, emails or reports to social network messages, blogs and news, turning all this information into knowledge and perspective. 

The expert.ai portfolio is complemented by other applications and tools, including Smart Search, an advanced semantic search engine that optimises the search and information discovery processes, and the Intelligent Virtual Assistant (Chatbot), a system designed to simulate conversations by offering automatic responses that provide users with an optimised experience.